With the Six Nations rugby in full swing, the tournament presents a key trading opportunity for pubs and bars everywhere. Our new data continues to reinforce the importance of international rugby in driving pub beer volumes.

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We’re delighted to have secured a three-year contract extension to our existing long-term partnership with Fuller’s, the London-based brewer and premium pub company.

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Experienced pub operators Paul Gabbutt and David Morse are advisers to Winwick Taverns, which has a seven-strong pub portfolio in and around Wales and the North West, three of which are with NewRiver.

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Changing face of the pub industry

Changing face of the pub industry

22 December 2017, Smart Zones

The pub industry has changed drastically in the past decade. This transition has revolutionised the way consumers think about pubs, which are now viewed as far more than just a local watering hole. We explore how tech has been at the forefront of this revolution.

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Case Study – Heavitree Brewery PLC

Case Study – Heavitree Brewery PLC

22 November 2017, Smart Zones

The ultimate goal is for all of our customers to receive a pint served to exactly the same quality as if you were purchasing a coffee from somewhere like Costa; wherever you are in the country a Costa always tastes the same, so why can’t we achieve that with our beer?

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Case Study – Wadworth Managed Estate

Case Study – Wadworth Managed Estate

10 October 2017, Smart Zones

With their regular quality audits, Wadworth’s managed pubs are target-driven operations, and iDraught has undoubtedly helped managers hit their targets, whether for line cleaning, cellar temperature or yield.

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Man on a mission

Man on a mission

16 October 2017, Smart Zones

As the boss of Vianet, Steve Alton is best known as a champion of beer quality, but after a repositioning of his company’s raison d’etre, he’s out to mobilise the use of data across the licensed trade.

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Harnessing the power of Big Data

Harnessing the power of Big Data

21 September 2017, Smart Zones

Big Data has swept into every industry and business function and is now recognised as essential in unlocking significant organisational value by making information more transparent and usable.

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